I was hesitant to join Snapchat and for good reason: Narcissism. For every interesting snap, there are 15 snaps of women adorned in puppy garb rapping Future lyrics. Once I shifted gears I found my business could benefit from the story telling and direct chat options with my followers.
How I use Snapchat to connect with my GLC’ers is another topic but for now, I’ll suggest some inspiring folks who stay busy and get you thinking of what you can do for your brand.
Brittany Hampton is a stylist, former DVF brand ambassador, signed to NEXT models, etc. Following her, you get a day in the life of content creation. How does she do what she does and look so darn cute?
Easy, find out by following her Snaps: BHamptonStyle
Follow Avon Dorsey for the VIP entry to all the fab events. He is on the fashion editing team of Essence Mag so you know his Snaps are celebrity filled. Who’s next on his candid cam?
Hannah Bronfman is a DJ/Fitness Enthusiast with a passport to die for. She’s a girl’s girl so you better believe there will be beautiful dresses, flowers, and fun parties. What’s so awesome about her snap is her content creation for her #Hannahgram
Get Yo Life? HannahBGood
Felecia Benson has an all things beauty blog, ThisThatBeauty and Bergdorf Goodman’s Social Media Editor. When I say her snaps read like a Sephora skin care section! She talks you through the skin care steps so if you’re skin isn’t glowing by next Tuesday, you’re not really trying.
She drops the tea on skincare you didn’t even know was necessary. Follow her: ThisThatBeauty
Danielle Gray is owner of The Style and Beauty Doctor and contributes to many publications with beauty expertise. If you love swatches and seek a brown skin rep, She’s THEEE woman. She regularly shoots and shows her editing, not to mention her and Felecia Benson of ThisThatBeauty go to so awesome beauty related events to together.
Content creator and goals. Follow: StyleNBeautyDoc